Diamond Shapes Guide
A Style for Every Story
A diamond’s shape is more than a cut; it’s a style statement. Each shape has its own look, sparkle pattern and personality. Whether you lean towards timeless classics or something bolder, there’s a shape for you.
Most Popular Diamond Shapes
The most sought-after shapes, each with its own character:
| Shape | Style | Sparkle and notes |
|---|---|---|
| Round | Classic, timeless | Maximum brilliance, the most popular shape |
| Oval | Elegant, elongated | Flattering on the finger, looks larger per carat |
| Cushion | Romantic, vintage | Soft corners, antique charm |
| Emerald | Sleek, sophisticated | Step-cut facets with a hall-of-mirrors effect |
| Princess | Modern, geometric | Sharp sparkle with square lines |
| Pear | Graceful, distinctive | Teardrop shape that lengthens the finger |
| Marquise | Bold, regal | Dramatic length, makes the most of carat weight |
| Radiant | Glamorous, bright | Square or rectangular with extra facets for sparkle |
| Asscher | Art Deco, elegant | Vintage-inspired square with step cuts |
| Heart | Romantic, playful | Rare and expressive, a true symbol of love |
The Real Gem tip: oval and cushion shapes offer excellent value per carat and a fresh twist on tradition.
Choosing Your Shape
When choosing a shape, think about:
- Personal style: classic, modern, vintage or bold?
- Hand and finger shape: elongated shapes like oval, pear and marquise lengthen the fingers
- Setting: some shapes suit a halo, solitaire or vintage setting better than others
In the end, the best shape is the one you love.
Our Diamonds
We offer diamonds in the most popular and timeless shapes, in both ready-to-wear and bespoke pieces, and we’re happy to help you choose.
- Natural and lab-grown diamonds, always clearly labelled
- Shapes available across rings, necklaces, earrings and bracelets
- Bespoke designs for rarer or fancy shapes



